
Morocco has been on the radar of boho-cool celebrities for decades, and the luxury riad scene is booming more than ever—but you don’t need A-lister credentials to be treated like royalty. Upping your budget opens up a world of possibilities, whether that means a bespoke glamping tour of the Sahara or a sunrise hot air balloon ride with the Atlas Mountains on the horizon.
## Indulge in the Magic of Morocco: A Luxurious Escape
Morocco, a land of vibrant colors, intoxicating aromas, and captivating landscapes, beckons the discerning traveler seeking an unforgettable experience. Beyond the bustling souks and ancient medinas lies a realm of unparalleled luxury, where tradition intertwines with modern comforts to create a truly enchanting escape. Prepare to be transported to a world of opulent riads, rejuvenating hammams, and breathtaking desert vistas, all while indulging in the finest that Morocco has to offer.
## Glamp in the Sahara
Do you dream of venturing into the heart of the desert, but the idea of traditional camping doesn’t quite spark your interest? You’re not alone. In the Sahara, the latest trend is ‘glamping,’ a luxurious alternative that allows you to witness the mesmerizing beauty of the rose-gold dunes without sacrificing essential creature comforts.
Expert travel specialists can curate unforgettable overnight stays and immersive multi-day trips into the Sahara. While the journey from Marrakech can take approximately 12 hours, and the journey from Fes around eight, the extensive drive is an enriching experience in itself. Along the way, you’ll be captivated by the sight of crumbling citadels that whisper tales of bygone eras, quaint mud-built Berber villages that exude authenticity, lush valleys teeming with life, and verdant palm groves that paint a picturesque scene against the arid backdrop.
Upon arrival at your chosen glamping site, prepare to be welcomed by a nomad-style tent, thoughtfully furnished with a comfortable bed adorned with plush blankets, ensuring warmth during the chilly desert nights. A well-appointed bathroom with piping-hot water, courtesy of eco-friendly solar paneling, adds a touch of modern convenience. Gourmet breakfasts featuring freshly prepared eggs and an array of seasonal fruits provide the perfect fuel for adventurous days spent hiking across the dunes, exhilarating sand-boarding sessions, and unforgettable camel rides across the vast expanse of the Sahara. As the sun dips below the horizon, casting a warm, golden glow across the landscape, indulge in a delicious, home-cooked dinner under the starlit sky, as the Milky Way unveils its celestial splendor.
An 8-day itinerary provides a curated experience of Marrakech, Essouaria, and the Sahara, offering a glimpse into the diverse landscapes and cultural treasures of Morocco, including a memorable night of glamping under the stars. This luxury trip requires thoughtful preparation; remember to pack essential outdoor clothing suitable for the desert terrain, a wide-brimmed sunhat for protection from the sun, high-SPF sunscreen to shield your skin, and some cash for gratuities to show appreciation for the exceptional service you’ll encounter. Should your travel schedule allow, a two-week itinerary offers a more comprehensive exploration of Morocco, encompassing the glamping experience along with a traditional hammam visit for relaxation, a delightful winery tour to tantalize your taste buds, and an exhilarating hot air balloon adventure that offers breathtaking aerial views.
## Luxuriate in a Hammam
Few experiences are as deeply ingrained in Moroccan culture as the hammam. These traditional steam baths are a source of immense pride for many luxury riads, which often feature an extensive menu of spa-style treatments designed to rejuvenate both body and mind.
The classic hammam treatment, typically performed in its purest form, involves a pore-opening steam session followed by an invigorating exfoliating gommage. This treatment utilizes a rough kessa mitt and black olive soap to gently remove dead skin cells, leaving your skin feeling incredibly smooth and refreshed. The process culminates in a thorough hosing down with refreshing cold water. At the pinnacle of luxury, you can indulge in a tension-busting massage infused with the delicate aroma of orange blossom, followed by a period of blissful relaxation in a fluffy robe, sipping on traditional mint tea beside a stunning mosaic-tiled, lantern-lit pool. After a couple of hours of this pampering ritual, you’ll emerge feeling completely revitalized, walking on air with a renewed sense of well-being.
Among the most highly regarded hammams are found at La Sultana in Marrakech, where their ‘Royal Hammam’ experience is followed by a soothing massage using argan oil, known for its nourishing and hydrating properties. The Royal Mansour boasts a remarkably lavish spa, designed as a stunning white birdcage, complete with three private hammam suites, offering first-class treatments and an atmosphere of unparalleled exclusivity. In Fes, Les Bains Amani offers a gold-kissed spa experience where you can treat yourself to the Royal Hammam, a 75-minute journey of luxurious scrubbing and applying traditional masks, all performed by the soft glow of candlelight.
## Sleep in a Moroccan Palace
Prepare to be captivated by a touch of magic. As you push open an unassuming wooden door, you’ll be greeted by a serene courtyard, adorned with fragrant orange trees, where the gentle sound of a fountain fills the air and intricately designed lanterns cast mesmerizing patterns. Once the private residences of Morocco’s elite, many of these magnificent mansions and riads now extend a warm welcome to guests, offering an experience of true palatial grandeur. At your request, the attentive staff will seamlessly arrange a romantic candlelit dinner featuring seasonal ingredients, a lavish breakfast served on a rooftop terrace overlooking the minaret-topped medina, or a private hammam session tailored to your preferences.
Top honors undoubtedly go to the Royal Mansour in Marrakech. Conceived by King Mohammed VI himself, this “medina within the medina” is a breathtaking masterpiece of artistry, requiring the dedication of 1500 skilled craftsmen over three years to meticulously hammer, carve, and tile it into perfection. The Royal Mansour embodies luxury at every turn, with impeccable service that includes private butlers, an exquisite spa, enchanting rose gardens, and world-class fine dining restaurants.
In Fes, Palais Amani stands as one of the most opulent choices. This stunning 17th-century palace showcases an exquisite blend of traditional Moroccan design with Art Deco influences. A citrus-scented courtyard leads to grand suites and a mosaic-tiled hammam. Nestled in the foothills of the High Atlas, Sir Richard Branson’s five-star Kasbah Tamadot in Asni offers an otherworldly retreat, boasting panoramic mountain views, meticulously landscaped gardens, palatial suites, and luxurious Berber-style tents complete with private hot tubs.
## Wake Up with a Hot Air Balloon Ride
Floating serenely above the arid landscape near Marrakech as the sun begins its ascent is an experience that once lived, is never forgotten. While it may require an early start, the feeling of quiet exhilaration as you drift upwards, with the majestic Atlas Mountains gracing the horizon and the charming ochre-mud villages appearing as miniature towns far below, makes it all worthwhile.
Many adventure specialists incorporate 40- to 60-minute hot-air balloon flights into their itineraries, contingent upon favorable weather conditions. Booking well in advance is highly recommended. Most packages include a convenient 4×4 pick-up and a refreshing mint tea or a full breakfast served in a traditional Berber tent following the flight. To enhance the luxury and romance of the experience, consider booking a private flight for two. In Marrakech, Ciel d’Afrique is a reliable choice.
## Tailored Cooking Classes & Wine Experiences
If you aspire to recreate the incredible flavors of a Moroccan diffa (feast) in your own kitchen, a hands-on cooking class is an excellent way to learn the intricacies of Moroccan cuisine. Typically, you’ll learn to prepare an appetizer, an entrée (often a flavorful tagine), and perhaps a dessert, before savoring the fruits of your labor. Class sizes tend to be small, usually with a maximum of 12 participants, fostering a social atmosphere where you can exchange culinary tips with the dada (traditional Moroccan cook). Be sure to bring a notepad and camera to record the recipes and techniques you learn.
Highly regarded cooking classes in Marrakech include the insightful workshops offered by La Maison Arabe, followed by a delightful lunch on the rooftop terrace. At Faim d’Epices, a farm situated on the city’s outskirts, Michel passionately shares his expertise, providing a comprehensive introduction to spices before embarking on a morning of bread, salad, and tagine preparation. Lunch is served al fresco, overlooking the picturesque olive groves. A 7-day trip thoughtfully combines Marrakech experiences, including a tagine class, with immersion in Berber culture in Imlil, offering a well-rounded exploration of Moroccan traditions.
Did someone mention wine? Morocco now produces some surprisingly exceptional wines, with some of the finest originating from the organic boutique winery Val d’Argan in Essaouira. The vintner, Charles Mélia, a native of Châteauneuf-du-Pape, crafts wines that pay homage to France’s esteemed Rhône Valley, particularly his reds. After a tour of the vineyards, where camels are used instead of tractors, indulge in a tasting session and a delectable Moroccan lunch with carefully selected wine pairings in the winery’s restaurant. Be sure to sample the Perle Gris, a refreshingly fruity, pale rosé crafted using red-wine grapes and white-wine practices.
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